Venice Pride Flag Lifeguard Tower Replica

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Venice Pride is releasing the Venice Pride Flag Lifeguard Tower Replica, inspired by the now iconic real-life tower in Venice Beach, California created by Artist Patrick Marston.

The model replica is not only a symbolic celebration of equality and a little piece of LGBTQ history (which you can place in your home and/or office) but as well the gift that keeps on giving. Indeed all proceeds support Venice Pride initiatives like Camp Lightbulb: Venice Beach 2018 – a magical, week-long, overnight summer camp experience for LGBTQ youth aged 14 to 18.

On June 1, 2017, artists Patrick Marston and Michael Brunt unveiled a new paint job for a lifeguard tower by Brooks Avenue in Venice. The tower was done up in a rainbow hue, reflecting the colors of the flag that embodies gay pride. Likewise, the art installation was named the Venice Pride Flag Lifeguard Tower.

The rainbow tower had a limited shelf life, as it was expected to return to its usual blue hue by September 8. But the online grassroots campaign (Venice Pride), backed by city and county officials, succeeded in preserving the tower's stripes. The County Board of Supervisors voted to keep the rainbow paint as a permanent fixture and rename the tower as the Bill Rosendahl Memorial Lifeguard Tower.

Retailing at $49, the model kits are handcrafted.